It is the initial purpose of Key-Club Concepts to provide consulting services which ease the process of establishing new independently owned key clubs throughout the US and Europe. Unlike traditional licensees or franchises, Key-Club Concepts will assist clients establish their own identity and operation under a common operating format only. Clients are encouraged to develop and maintain their facilities in a manner that is suitable to their individual values and market standards.

A "key club" by our definition, is a fitness center that operates on an electronic key card access system which allows members to take advantage of fitness facilities 24 hours a day, seven days a week without an extensive labor force to monitor member usage.

These are among a sampling of service areas in which Key-Club Concepts will lend its expertise in establishing a new facility:

• Member Monitoring and Tracking
• Equipment Acquisition
• Facility Design
• Security Measures
• Management, Marketing and Sales
• Insurance Requirements
• Website design